This will open up your site with a window at the bottom showing what tags have been fired and what ones haven’t (see photo below). To publish a tag to your site, begin by clicking the down arrow in the top right of the screen and select “create version” to create your first version. After creating a version, click on the down arrow again and select”preview” to view the tags on your site and I suggest clicking on “debug” so you can test each tag to ensure they are firing. You will need to add your UA number to multiple tags, so it would be easier to create a variable that includes your UA number so you don’t have to remember your UA number each time.Configure your tag by entering the UA number from your tracking script.Select “Universal Analytics” or “Google Analytics” as tag type depending on your code.Name the tag “Google Analytics” (or Universal Analytics). ![]() One is that you want to have your UA number from your Universal/Google Analytics account and you want analytics to fire on all pages. To add analytics with Tag Manger: To add an analytics tag through Google Tag Manager you will want to know a few things. If your site is a wordpress site the tag is generally in the header file.Īfter adding the tag to your site, you will need to create tags and rules.Ĭreating a Tag and a Trigger: Adding Analytics through Google Tag Manager.After creating the container, you will see two Google Tags that will need to be added to all pages on your site, on as high in the of the page as possible and one immediately after the opening tag.Click Create Container and Accept terms.Add the domains, this is optional but advised as you can add the actual domain here and a test or developers domain on it to test the tags on.For example, if your website has two different domains, you would create a container for each domain A container is for your website/app or multiple websites/apps.After creating the account, you will need to create a container.Name the account, most likely after the business name.Best practices would be for each business to have their own account, one business per account.If you are interested in setting up events with Google Tag Manager V2, visit our blog: Google Tag Manager V2 Tutorial: Event Tracking with GTM How To Set up Google Tag Manager V2 How to Add Your UA Number as a Variable.How to Add Tracking Analytics Through Google Tag Manager V2.Tags are the scripts or tracking codes you want to add to the site and triggers are basically the settings you set up for Google Tag manager to follow. When your site is loaded, tag manager will send the most up-to-date configurations to the end-user’s browser with instructions for which tags to fire. After adding that script, you should be able to add tags and other tracking scripts all within Google Tag Manager V2, test and debug them, and then publish through an easy-to-use interface. Setting up Google Tag Manager V2 is fairly simple and will only require the addition of one script to your site. While it isn’t a new feature from Google, it is something you should learn to use. ![]() This includes conversion tracking, site analytics, re-marketing, event tracking, and more. Google Tag manager was created to make it easier for marketers and their teams to add/edit/remove website tags without the help of a web developer.
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